Holy grail product alert!!! Seriously. If you want an amazing eye primer, I recommend this product that I picked up not too long ago. I have been loving this Almay Intense I-Color Liquid Eyeshadow + Color Primer. I purchased the one for hazel eyes because it was the most natural-looking, but there are three other colors to choose from.
I was pretty skeptical of this product when I first purchased it. Of course, it’s no secret that I love Almay! After all, I’ve done a ton of reviews on their products (see blog post links in previous sentence :P). However, I’ve tried other primers from the drugstore (elf) and other crease-free products from Almay (click here). While they were okay, they don’t live up to this. This product keeps my eyeshadow from creasing. My eyes are quite oily, and with this product, my eyeshadow lasts all day with no creasing. Sometimes, if I’m doing stuff outside, there will be slight creasing, but not enough to really notice.
At first I was using this applicator to apply a dab of product to the eyelid before spreading it out with my finger. However, after experimenting, I figured out that if you use one side of the applicator to apply a thin layer on one eye and then use the other side of the applicator to apply a layer to the other eye, it will be perfect. It also helps because the oils in your hands aren’t interfering with the product’s performance. I think this is the perfect applicator, and I’ve had no trouble with it at all.
Here’s a swatch. As you can see, it is a very natural color, and it looks great under other eyeshadow colors (or other neutrals). The only thing to keep in mind is that this product is shimmery. I’ve worn matte eyeshadow over it, and you can’t really tell that there is any issue, but if you look closely, you can see the shimmer. It isn’t over the top on its own (I LOVE wearing it on its own) or under a shadow, so it isn’t super important to me, but some people are particular about their eye products.
If there is one thing I would do to improve this product, it would be to release some more colors! I will probably end up purchasing the other three since I love them on their own.
Have you tried this? Do you love it? If you want to purchase, check out your local drugstore or Ulta!
No affiliate links (all blog posts). I purchased this product myself. All opinions are my own. I’m not getting paid for this post.